Additionally, foundations must be public and located in either the U.S. Only then are charitable organizations eligible to register on AmazonSmile. Organizations hold valid registry and remain in solid standing with the IRS as a 501(c)(3) (also known as a registered nonprofit). The charities included in the program must pass an approval process to guarantee that the customers’ donations only fund reputable organizations.
Moreover, the online, charitable donation platform offers more than 1 million charitable organizations to choose from. One of the program’s main features is that customers can choose the specific nonprofit to which they want to donate. It is available on any web browser under the URL: and it can even be activated from the Amazon shopping application. Signing up for AmazonSmile is a highly intuitive process for customers. This initiative has the potential to reach millions of Amazon users and hopefully, even more of the world’s poor will benefit. The new foundation from Amazon or rather, the online, charitable donation platform, represents a positive, philanthropic step forward for the company. The AmazonSmile program charges no additional cost to either the charitable organization or the customer. This program allows customers to enjoy the same Amazon online shopping experience as the traditional Amazon online shopping platform, but now with the option of donating 0.5% of eligible purchases to various charitable organizations. The AmazonSmile Foundation is a 501(c)(3) organization created by Amazon to administer the AmazonSmile program.
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